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Using YouTube to Grow a Business

Why Businesses Should Consider YouTube

There are two key reasons businesses should consider marketing on YouTube.

The first is the SEO benefits. While YouTube itself can help reach your target audience, combining it with the power of its parent company Google can give you an SEO boost. Let’s say you have a YouTube video that’s performing well and uses well-researched keywords. If you embed it in a blog post with similar keywords, it can drive up the potential for both pieces of content to reach their objectives.

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