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It’s Time to Target Those Holiday Shoppers. Ramp Up Your Email Marketing Efforts Now to Maximize Your Profits This Season.

October 17, 2023

People spent $1.14 trillion online and $270 billion in the U.S. during last year’s holiday season. For businesses like yours, the coming months have the highest sales potential — and for that, you need a reliable strategy.

Email marketing is competitive 365 days a year, but the last quarter? It all comes to a head. With so many companies fighting for attention and dollars, you can’t afford to have anything go wrong.

From figuring out the right offers to preparing your email list, here are five steps you can take today to get better holiday email marketing results.

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