If you’re looking for ways to improve your company’s content strategy and output, you’ve probably considered using AI tools. These tools can improve your team’s productivity, allowing you to create more content in less time.
AI writing has been a big point of discussion ever since ChatGPT launched in November 2022. Just two months after it launched, the company set records for having the fastest-growing user base in history after accumulating 100 million users.
However, there are serious concerns about AI writing, and you may wonder whether using this content will impact your company’s search rankings. Let’s look at how AI-generated content works and whether or not you should use it.