Innovations in form factor, along with advances in connectivity, are driving adoption of video content on mobile.
That’s according to a report from BMO Capital Markets Corp, which specifically points to enhanced capacity for data cards and broadband networks, increased screen sizes and resolutions.
“Its place at the intersection of platforms, ecosystems and applications subjects mobile to a number of unique considerations, such as vertical versus horizontal video, Android versus iOS, and browser versus in-app viewing,” Dan Salmon, analyst at BMO Capital, notes in the new report.
