Tag: Scammers


Malvertising Is Maturing, And So Must Our Industry

November 9, 2022

Via: AdExchanger

Only the strong survive: This has long been an inspirational tenet for ad tech, but it also describes the industry’s insidious malvertising problem. Better technology and broader awareness have mostly constrained the most conspicuous breed of malvertising – forced redirects […]

Digital Media & Mobile, Media

Mobile Ad Fraud Is Surging as Scammers Get Smarter, According to New Report

May 24, 2018

Via: Adweek

Mobile ad fraud is in the midst of a period of rampant innovation. That was the takeaway of a recent report from app marketing firm Adjust, which found that the rate of fake app-installs, clicks, attributions and other mobile scams […]