Top

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom...

Tag: brand names

Branding: What’s in a Name?

Marketing Channels

Branding: What’s in a Name?

March 15, 2017

Via: Digital Marketing Magazine

In branding everything begins with a name and, typically, whether it’s a small start-up or a large corporate, everyone gets very excited and involved in inventing new, bold and unusual brand names. However, before they get too carried away about […]