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Tag: Banks

Big Data, Customer Data

How banks are using big data & segmentation to lure depositors

May 10, 2018

Via: Econsultancy blog

Interest rates are on the rise in the US and banks, eager to lure depositors, are finally beginning to increase the rates they offer depositors. Sort of. As detailed in this month’s issue of American Banker, as reported by Wolfstreet, […]