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Tag: Aussie advertisers

Report: Aussie advertisers wasted $5.46bn on digital advertising in 2022

January 25, 2023

Via: CMO

Australian advertisers threw away 41 per cent of their overall digital advertising spend in 2022, according to the latest Next&Co annual Digital Media Wastage report. The digital media agency said $5.46 billion of digital ad spend was wasted out of […]