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With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

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Five Tactics That Can Give Your PR A Boost In 2023

January 5, 2023

Via: Entrepreneur

1. KEEPING IT “LO-FI” Not to make a brand manager shudder, but the fact is, overly glossy, filtered content in all its forms is a huge turn-off. It’s time to get comfortable with relatable storytelling across your content for higher […]