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Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom...

Tag: American brands

Big Data, Customer Data

Customer Experience Is King in 2018, and at #AADM18

May 23, 2018

Via: Target Marketing

Brand leaders in 2018 are obsessed with the customer experience. It’s one of the major themes we’ve seen this year among the most successful marketers: The customer’s experience is your brand — far more so than anything you say in […]