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With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Tag: Advertising Bureau

The Finishing Touches Are Being Put in Place in Preparation for the Upcoming NewFronts 2019

April 26, 2019

Via: Adweek

The talent is booked and execs are practicing their pitches because the annual NewFronts kicks off Monday. And brand safety, which was the talk of the town last year, isn’t likely to fade from the conversation this year. This year’s […]