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Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom...

LinkedIn Introduces SEO Tools For Articles

Tag: advertising budgets

Big Data, Platforms & Software

Microsoft Ads in 2023: Key areas to leverage, test and optimize

February 7, 2023

Via: Search Engine Land

Google’s hard push into machine learning and automated bidding – and away from more manually controllable optimizations – builds a sense of exasperation for experienced PPC marketers. The January revision to the “remove redundant keywords” recommendations, where they announced the […]