Top

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom...

LinkedIn Introduces SEO Tools For Articles

Tag: Advanced TV

Marketing Technologies, Other Technologies

With Digital And Linear Convergence, Advanced TV Will Soar In 2023

December 28, 2022

Via: AdExchanger

The explosive growth of CTV and other digital video channels is changing the way buyers are thinking about advanced TV (ATV). ATV presents a robust set of opportunities for data-driven advertising and measurement. As such, the roles of linear and […]