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Tag: ad program

Marketing Channels, Social Media Marketing

TikTok expands overture to publishers with contextual ad program

May 5, 2023

Via: Marketing Dive

TikTok is making a bigger overture to publishers with the launch of its Pulse Premiere program. The platform for years has described creators as its “lifeblood,” but the move shows its purview could broaden as it looks to sustain momentum […]