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TikTok launches AI-powered creative assistant to streamline ad creation process

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

Tag: BIA Advisory Services

Is Google A Threat To TV Stations?

Media, Television

Is Google A Threat To TV Stations?

May 8, 2018

Via: Media Post

Google local media revenue — search and local advertising on YouTube — is now at $19 billion, according to BIA Advisory Services. For those scoring at home, that is virtually the same number that collectively, local TV stations pulled in […]