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Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Quarterly ad spending recap: Green shoots of ad spending growth will take time to bloom...

Tag: articles

Bloomberg claims new article page cuts load time in half

October 6, 2016

Via: Digiday

Facebook has Instant Articles and Google has Accelerated Mobile Pages. Now, Bloomberg Media is saying it, too, can provide a fast reading experience, and it’s put speed at the center of its new technology news vertical. Launching Oct. 5, Bloomberg Technology […]

A Marketer’s Guide to the Perfect Headline

December 30, 2015

Via: Convince and Convert

Let’s start with a fundamental question: How are posts shared? It’s not the blog post, tool, or resource that gets shared. That might be what motivates the person who is sharing it, but all that ends up getting shared is […]