Tag: approach

Other Technologies

Lead Conversations to Replace Lead Funnels

January 28, 2016

Via: Duct Tape Marketing

The term “lead funnel” seems to be getting a lot of love from the Internet marketing set. Today it seems as though there are dozens of marketers promoting products and courses teaching this age old tactic cloaked in a new […]

Platforms & Software

Bild’s hardline take on ad blocking: ‘We will not be blackmailed’

January 25, 2016

Via: Digiday

Axel Springer’s Bild tabloid declared a financial victory over ad blockers when it took the aggressive step of banning ad blockers from accessing its site. The German publisher’s tough stance has had an impact. In October, 25 percent of its 10 million […]