Marketing Channels, Social Media Marketing
February 17, 2023
Via: Search Engine LandYouTube has the second-highest number of active users making it the world’s most popular video-first social media platform. The platform can be credited with keeping viewers engaged since its launch in 2005. Clearly, YouTube is doing something right with its […]
Content & SEO, Marketing Channels
June 7, 2022
Via: Search Engine JournalTen years have passed since Google introduced the Penguin algorithm and took a stronger stance on manipulative link-building practices. The algorithm has had a number of updates and has become a real-time part of the core Google algorithm, and as […]
Content & SEO, Marketing Channels, Web Advertising
April 27, 2021
Via: Search Engine JournalOn April 8th, 2021, Google announced it was releasing its Product Reviews algorithm update. The update is meant to reward “product reviews that share in-depth research, rather than thin content that simply summarizes a bunch of products,” according to Google. […]
Marketing Channels, Web Advertising
March 29, 2021
Via: Search Engine JournalThere is a lot of misinformation FUD (fear, uncertainty & doubt) surrounding Google penalties. The most common is mistaking an algorithm for a penalty. High-profile updates like Penguin and Panda are not actually penalties; they are algorithms. Algorithms rely on […]
Content & SEO, Marketing Channels
March 19, 2021
Via: Search Engine JournalThe world of SEO is always changing as Google adjusts its algorithm based on click data, site speed, links, location, personalized results, and numerous other factors. In ecommerce, the pandemic has emphasized the need for organizations to be agile in […]
Marketing Channels, Marketing Technologies, Mobile Marketing, Social Media Marketing
February 17, 2021
Via: Search Engine JournalIn March 2016, Instagram switched its feed from chronological to using an algorithm to rank the “best” posts first. Well, at the rate that things change in the digital marketing world, that’s like telling you a story that begins, “A […]
August 12, 2016
Via: Marketing LandIt’s a Thursday, so Facebook is probably changing its news feed algorithm. Correct! This time, Facebook is adding a new signal to its algorithm to show people more “informative” stories. What does that mean? It sounds like it means cooking […]
March 18, 2016
Via: Econsultancy blogBrands could find that their efforts to market to users on Instagram are about to get more complicated. On Tuesday, the popular social photo and video sharing service, which Facebook acquired in 2012, announced that it will be moving away […]
May 25, 2023
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