Category: Retail

November 14, 2016

The 2016 holiday shopping season is upon us. With online retailers gearing up to meet consumer demands, finding out what shoppers want from their experiences can provide invaluable insight. Radial, an ecommerce-tech company based outside of Philadelphia, recently asked shoppers […]

October 20, 2016

Your sales pipeline is in danger. Whether you know it or not, there’s something lurking in the shadows that threatens to bring the whole thing down — one lost deal at a time. It’s something your team can’t possibly face […]

October 17, 2016

There’s been a flurry of recent developments that suggest retailers this holiday seasonmay summon the nerve to reboot their omnichannel marketing efforts, tapping into Big Data tactics that in years past may have seemed more like Big Brother. Crate and […]

October 6, 2016

When it comes to broad brand awareness, the value of social media advertising is clear. But why have channels struggled to keep users on their platforms for a direct purchase? Despite the massive reach, engaging content and success of social […]

August 17, 2016

Online shopping has increased expectations for shoppers worldwide, according to DigitasLBi’s 2016 Connected Commerce study that focuses on the behaviors of consumers in 15 countries who have bought something online in the last 30 days. One in five (18%) expect […]

August 5, 2016

Former strategy and innovation executive, Kim Garretson, shares data from a frequent shoppers study by e-tailing on consumer holiday shopping behaviors in 2015, alerting retailers to consumer responses in planning for the upcoming season. Last Fall, says Kim, MyAlerts and […]

July 12, 2016

Millennials are becoming retailers’ largest demographic in both population size and market influence with significant buying power due to their constant access to technology. Over 85% of millennials own a smartphone compared to 71% of the total U.S. population, and […]

July 8, 2016

In work you may have missed last year, here’s a crafty campaign from British TV network ITV, which is riding fresh exposure after winning a Silver Lion in Film Craft at Cannes last month. The network’s in-house team, ITV Creative, […]

July 8, 2016

Jonah Hill may have perfected the art of the intentionally awful ad. The Hollywood star anchors this two-minute infomercial for London-based skateboarding brand Palace. The video—by MPC Creative and directors Lev Tanju, Stuart Bentley and Stuart Hammond—packs in as much […]