In this blog, we’ll examine some of the technical SEO implementations you can use for your site before, during, and after your link building campaign, to optimize the performance and long-term impact of each campaign. These will allow you to increase the short-term performance and build lasting benefits from a concentrated burst of brand interest and attention.
Build your strategy around new user retention
When undertaking a link building campaign, it’s important to remember that much of the traffic you generate will be from first-time users. These users are less likely to wait around for slow loading content and less likely to return if you don’t make a good impression.
