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7 Ways to Leverage Integrated Consumer Data for More Effective Omnichannel Campaigns

7 Ways to Leverage Integrated Consumer Data for More Effective Omnichannel Campaigns

November 17, 2016

Via: Adweek
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Between websites, mobile apps, email outreach, social media, loyalty programs and the like, consumer data is flowing into your systems from a growing array of consumer touch points. Integrating this data to create a single customer view and activating it to drive true omnichannel marketing impact can be challenging.

Marketing clouds can be a great first step in helping you uncover and activate granular insights from this data.

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