Automation, Marketing Technologies
June 28, 2022
Via: Search Engine LandLeveraging smart bidding allows advertisers to take advantage of real-time or auction bids. Generally, there is a wide range of information helping the algorithms operate efficiently, such as time of day, past search history, location, ad budget and more. Most […]
June 18, 2018
Via: Marketing LandGoogle announced several new advertising features for retailers and brand manufacturers during a keynote discussion with Surojit Chatterjee, who leads product for Google Shopping, at SMX Advanced in Seattle last week. The announcements include features for local selling, price comparisons […]
July 25, 2024
July 18, 2024
July 10, 2024