Tag: Local SEO


Dominate Your Neighborhood Market with These Local SEO Strategies

May 15, 2024

Via: Caitlin Simmons

Many small businesses can feel like their one storefront may not stand a chance against the bigger organizations out there. However, if you’re a shop opener and you want to make a massive impact in your community, local SEO is […]

Content & SEO, Marketing Channels

How Search Generative Experience Will Affect Local SEO & Businesses

April 17, 2024

Via: Search Engine Journal

If you own a local business, it’s quickly becoming imperative to understand Google’s new Search Generative Experience (SGE) and how to adjust your local SEO strategies to maintain and even enhance your presence for optimal visibility, traffic, and revenue. The […]

Content & SEO, Marketing Channels

7 Ways To Improve Local SEO & Attract New Business

November 22, 2022

Via: Search Engine Journal

1. Keep An Eye On Your Competitors’ Google Business Profile Q&As Google Business Profile (GBP) has a great function that can do wonders for growing new business – the questions and answers feature. If you use it well for your […]

Content & SEO, Marketing Channels

How to do a competitive analysis for local SEO

September 6, 2022

Via: Search Engine Land

When it comes to local SEO, there’s a lot of noise. From the latest industry buzz talk to the nuances of a specific website, a strategy to-do list can quickly become flooded with tasks that don’t consider the big picture. […]

Content & SEO, Marketing Channels

10 Local SEO Strategies For Doctors And Dentists

June 17, 2022

Via: Search Engine Journal

Google contributes a large percentage of traffic to many healthcare websites. For doctor appointment bookings, 57% of patients start by using online search. And when patients are searching for a healthcare facility on Google, they genuinely mean business. SimilarWeb finds […]

Content & SEO, Marketing Channels

5 Key On-Page Optimizations For Local Organic SEO

January 25, 2022

Via: Search Engine Journal

When most people think of local SEO, they tend to default to their Google Business Profile, local citations, and backlinks. When trying to capture those “near me” results, these are definitely beneficial. However on-page optimization also plays a significant factor […]

Content & SEO, Marketing Channels

2022 Local SEO Success: The Year of Everywhere

January 4, 2022

Via: Moz

“Everywhere!” is going to be the ebullient byword for approaching a brand new year of local search marketing with gusto. In 2022, the opportunity is there for local businesses to be everywhere customers are looking at a time when they […]

Content & SEO, Marketing Channels

5 Holiday Internet Marketing Tactics to Start Right Now

October 27, 2021

Via: Search Engine Journal

It happens every year – the holidays sneak up on us. Whether you end up scrambling to find the right gift for someone or rushing to ensure the perfect products you sell end up in front of shoppers, you need […]

Content & SEO, Marketing Channels

15 Local SEO Mistakes and How to Avoid Them

August 25, 2021

Via: Search Engine Journal

Local SEO is the leading driver of organic traffic for local businesses. And with around 5 billion searches per day, Google search is the place to get your business found by people searching for products or services like yours. But […]

Content & SEO, Marketing Channels

New Research Shows How to Win in Local Search

August 19, 2021

Via: Search Engine Journal

New research from Silicon Valley agency Milestone Internet reveals how local and organic search generate more traffic, produce higher engagement rates and it converts at higher revenue rates per transaction than other channels. Methodology: Millions of Sessions and Page Views […]

Content & SEO, Marketing Channels

4 Lesser-Known Local SEO Tips Even the Experts Miss

June 15, 2021

Via: Search Engine Journal

More people are searching for local businesses than ever before. This also means local search has never been as competitive as it is today. So how can local businesses stand out and rise in the rankings? How can you make […]

Content & SEO, Marketing Channels

Local SEO for Law Firms: Get More Local Clients

April 30, 2021

Via: Search Engine Journal

Search engine optimization (SEO) is one of the leading marketing strategies for law firms because prospective clients routinely use search engines like Google to find lawyers in their area. A simple search for “best family lawyer” near me is likely […]

Content & SEO, Marketing Channels

Google Merchant Center: A Local SEO Goldmine for Retailers

April 12, 2021

Via: Search Engine Journal

A lot of data to inform your SEO strategy is hiding in plain sight; you just need to know where to look. For multi-location retailers, Google Merchant Center can be a treasure trove of data to help gain that competitive […]

Big Data, News, Platforms & Software

8 New & Updated Google My Business Features for Local SEO

February 24, 2021

Via: Search Engine Journal

Google has rolled out several new features and attributes in Google My Business (GMB) since the Coronavirus began. If you’re running a local business, you need to know about those updates so you can get the most out of the […]

Big Data, Marketing Channels, Platforms & Software, Web Advertising

How Structured Data Enhances Local SEO

May 15, 2019

Via: Target Marketing

Structured data, also commonly referred to as schema, makes it easier for search engines to present beneficial results to users about local businesses. For example, consumers issuing a voice command like, “Find a restaurant near me,” through Alexa feeds back […]

Marketing Channels, Web Advertising

3 Tips to Improve Local SEO Efforts

March 5, 2019

Via: Target Marketing

When it comes to local search, what do marketers and retailers need to do to get ahead in 2019? Moz surveyed 1,400-plus local business owners and marketers in our “State of Local SEO Industry Report,” an industrywide temperature check to […]

Marketing Channels

Integrating Local SEO Into Your Existing Marketing Plan

February 26, 2018

Via: Target Marketing

Local SEO is Google’s gift to small businesses, yet many are ignoring it. Some marketers who’ve been doing SEO for years are too entrenched to see the benefits of shifting their strategies; others might be stuck in the past, thinking […]