June 8, 2021
Via: Business of AppsGoogle has followed in the footsteps of Apple and will allow users of its Android operating system to opt-out of being tracked by advertisers. The changes will be implemented later this year as a growing number of marketers and app […]
Automation, Big Data, Marketing Technologies, Platforms & Software
May 26, 2021
Via: Business of AppsGoogle has launched a range of new features and tools that aim to help users make sense of their app data to improve performance. The company recently expanded the reach of its App campaigns so that developers and app marketers […]
Marketing Channels, News, Web Advertising
January 15, 2020
Via: Marketing DiveGoogle’s plan to drop support for third-party cookies has been expected since last year amid announcements that included its proposed privacy sandbox, but the two-year deadline is new and could compound on the already high pressures impacting ad-tech vendors, publishers […]
May 25, 2023
June 2, 2023
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