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Yes, There Is Power in Your Marketing Humor

When given a choice, I choose to laugh, no matter the situation, as long as kindness prevails. With that said, I have been told that my professional voice is memorably unprofessional—perceived as advantageous or dangerous, depending on the recipient’s sense of humor. I am not alone.

For all marketers struggling to convince others that humor, does, indeed, garner trust ergo sales, let me employ the words of some distinguished old man:

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