If there’s one piece of advice I would give to new search engine optimization (SEO) specialists and business owners investing in SEO, it is the following: do not underestimate the power of link building for your website. Having spent many years building links and optimizing websites, this is perhaps the most crucial lesson that I’ve learned.
But those in the know also realize what an arduous and time-consuming process link building is. This is why incorporating artificial intelligence (AI) and machine learning (ML) tools into your processes can speed things up. As such, they should not be overlooked in the increasingly competitive space for search engine rankings.
