March 31, 2023
Via: EntrepreneurIn today’s crowded market, having a unique brand helps businesses stand out. This is where your unique brand personality can be essential in telling your brand story and how impactful your marketing strategy can be. By having a distinct personality, […]
Content & SEO, Marketing Channels
January 12, 2023
Via: Search Engine Land1. Brand confusion Most companies want to build a distinctive brand image and identity. Whether it is defined best by creative, messaging, or thought leadership, the goal is to be recognized and known for something. If your idea of building […]
Marketing Technologies, Other Technologies
September 16, 2021
Via: Convince and ConvertIf Covid-accelerated digital transformation has taught us anything, it’s the power of a brand. The worldwide pandemic has made consumers more brand loyal than ever. People were found to go above and beyond to help favorite and local brands through […]
January 27, 2016
Via: Mobile MarketerHilton Worldwide is ramping up to target millennial travelers with the introduction of its mid-scale Tru by Hilton brand, which possesses a digital-first mentality with features such as mobile check-in, room selection, key-less room entry and a re-imagined front desk. […]
June 6, 2023
May 25, 2023
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