Tag: big brands


How to Land a Job at an Ad-Tech Firm

August 8, 2018

Via: Adweek

Every year, thousands of recent college graduates go to creative and elaborate lengths to get a foot in the door at agencies and tech companies, hoping to work for big, consumer-facing brands. But the ad-tech firms operating the technology that […]

Marketing Technologies, News, Other Technologies

Influencer marketing agency Pulse says “regulation needs to happen”

July 5, 2018

Via: Econsultancy blog

Authenticity is a key component of influencer marketing. Recently, however, the industry has been subject to growing scrutiny, with a number of cases of influencer fraud coming to light. This is largely in relation to fake followers, and influencers falsely […]