Leading U.S. marketing company Cox Media Group (CMG) has reportedly admitted to monitoring conversations for the purpose of targeted advertising.
Working with renowned brands like CBS, Fox News and ESPN, CMG has allegedly been promoting its ability to eavesdrop on consumers through microphones in smartphones, TVs, and smart speakers.
The agency has coined this capability “Active Listening” and has been actively pitching this service it to advertisers, showcasing the feature on its website, reports 404.
