Imagine this scenario.
You want to buy a faux leather sling bag.
However, you’re not sure which brand is best.
You go online, read reviews, and scour your local shops.
You’re bombarded with ads, endless lists of brand X’s features and brand Z’s benefits, and the annoying voices of countless grinning salespeople.
But just as you’re deciding, a friend drops over and you tell her about your dilemma.