Artificial Intelligence (AI) has ushered in a transformative marketing era for small and medium-sized businesses (SMBs), specifically in marketing.
It’s more than just a buzzword; it’s a game-changer. AI-driven tools and algorithms empower SMBs to compete with industry giants on a level playing field. From hyper-personalized customer experiences to predictive analytics that optimize ad spending, AI empowers SMBs to understand their customers in ways previously reserved for corporations with vast resources.