Corporate synergy alert: Brands that are creating Instagram Stories ads can now include Facebook Stories as a placement.
Instagram opened up ads in Stories to all businesses in March 2017, and Facebook followed suit this past September.
Instagram said in a blog post that 68 percent of respondents to a survey by market research company Ipsos who use Facebook’s family of applications use the Stories features regularly on at least three apps, and 63 percent plan to use Stories more in the future.
