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27+ Content Marketing Statistics To Help You Succeed in 2023

December 15, 2022

Via: CMI

What to know about your content marketing career – and your team’s

Our (first) Content Marketing Career & Salary 2023 Outlook (registration required) found:

As we wrote in the report, many content marketers are “poised and ready to leap when the right opportunity comes along – meaning the Great Resignation may be far from over.”

  • 54% of content marketers feel they should be paid more.
  • The median salary for U.S.-based content marketers who work for an employer (i.e., are not self-employed) is $82,738.
  • Women in content marketing make approximately 80 cents on the dollar compared to men – the U.S. median content marketing salary for women is $79,891 and for men is $99,265.
  • 31% of women in content marketing hold director-level and above positions, compared to 48% of men.

Read More on CMI