It’s been just about a year since TikTok’s ad management platform launched. If there were any skeptics about TikTok’s potential as an online advertising platform, this past year’s growth has dispelled all doubts.
So you know TikTok deserves a piece of your marketing. But why invest resources and budget into a TikTok strategy, other than because everyone else is doing it?
Read on for eight compelling reasons and ad features that will give you the confidence to pursue TikTok or to double down, if you are already live on TikTok.
