Top
A ‘Contrite’ Facebook Refunds Advertisers, Who Still Want Oversight

A ‘Contrite’ Facebook Refunds Advertisers, Who Still Want Oversight

May 19, 2017

Via: Ad Age

It wasn’t much of a refund. But in this case it might be the thought that counts.

Facebook is cutting checks to advertisers after it found a flaw in the way it measures certain video. It’s the first time Facebook has been public about a problem measuring ads that involved billing since it started disclosing such reporting errors last year. Previously the discrepancies affected unpaid posts.

Read More on Ad Age