Where To Begin With Email Marketing
So, you’re planning your email marketing strategy for your client. Where do you begin? Here are some helpful tips to get you started:
- Keep your emails short and sweet. People get tired of reading long emails, so keep yours between 60 to 200 words.
- People love visuals, especially in email marketing, so include images of your products or services.
- Social proof helps convince readers that your offer is legitimate and worth their time. This includes sharing links or information in your emails from experts in the industry, positive testimonials, or influencers using the brand.