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With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Tag: Budget Formula

Marketing Channels, Web Advertising

The Google Ads Budget Formula and a Metric to Help You Beat Your Competitors

March 20, 2019

Via: Target Marketing

Google Ads have helped many businesses thrive because of thier power in generating leads and sales. The problem is that this power can be difficult to navigate, which has left some businesses on the sidelines wondering why they didn’t see […]