Top

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Tag: Bloomingdales

Platforms & Software

‘It can bottle our energy’: Why Bloomingdale’s is going all in on Snapchat

March 17, 2016

Via: Digiday

Bloomingdale’s looks to Snapchat to capture what other platforms, from Twitter to Instagram to Pinterest, can’t. The department store joined the platform in the fall for September’s New York Fashion Week. This spring, however, is this first time Bloomingdale’s is testing […]