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Tag: p2p

Forget B2B and B2C; the future of marketing is P2P

Advertising Technology

Forget B2B and B2C; the future of marketing is P2P

October 31, 2017

Via: Marketing Land

By now, we can all agree — digital has changed everything. So, it only makes sense that digital is responsible for blurring the lines between the marketing strategies of business-to-business (B2B) companies and those of business-to-consumer (B2C). Now that we […]