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TikTok launches AI-powered creative assistant to streamline ad creation process

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

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Tag: oversharing

Advertising & Branding

Why Social Media Discretion Is Increasingly Important to Your Brand

May 11, 2018

Via: Entrepreneur

Pre-internet, the extent to which we knew about each other was the extent to which we volunteered information about ourselves. We generally kept our business to ourselves, and we were happy in our ignorance. We had a work life and, […]