Top

With First-Party Data, the Experience Is the Most Important Part

Deinfluencing on social apps is a wake-up call for brands

Brands scrutinize video ad budgets as upfronts approach

How much do influencers think they would charge for mobile social campaigns?

The latest threat of TikTok bans have caused marketers to raise an eyebrow

Tag: BNPL apps

Buy Now, Pay Later app installs jump 339% in Europe

August 5, 2022

Via: Business of Apps

Buy Now, Pay Later (BNPL) apps have reached a record 10 million installs on the App Store and Google Play during H1 2022, according to Sensor Tower data. The apps are particularly popular in the UK and Germany where users […]