Ads & Programmatic

I'm thrilled to sit down with Anastasia Braitsik, a global leader in SEO, content marketing, and data analytics, whose expertise extends into the dynamic world of digital out-of-home (DOOH) advertising. With a deep understanding of how digital strategies intersect with traditional media, Anastasia

Setting the Stage: A Turbulent Landscape for PubMatic and Adtech In the high-stakes arena of digital advertising technology, a single misstep can trigger seismic shifts, as demonstrated by PubMatic, Inc. (NASDAPUBM), which saw a staggering 21% stock plunge after delayed disclosures of revenue

In an era where consumer attention is more fragmented than ever, standing out in the beverage industry requires bold moves and innovative strategies that transcend traditional marketing. A prominent wine brand, 19 Crimes, under the umbrella of Treasury Wine Estates, has taken this challenge head-on

Imagine walking down the Las Vegas Strip, surrounded by the dazzling lights and bustling energy of over 40 million annual visitors, when a synchronized visual spectacle unfolds across towering LED displays on pedestrian bridges. This is no longer just a vision but a reality with the Vegas Strip

Imagine a world where every ad placement during a live sports broadcast captures the peak of viewer excitement, such as a game-winning goal, ensuring maximum engagement and revenue. This scenario is no longer a distant dream but a reality with Harmonic's VOS360 Ad SaaS, a platform redefining video

Introduction Imagine walking through the vibrant, chaotic streets of Dhaka, where every corner is filled with advertisements vying for attention, yet most fail to leave a lasting impression due to their static, unchanging nature. In this dynamic urban landscape, ChutneyAds emerges as a