Rexona has launched a groundbreaking social media campaign during the FIFA U-20 Women's World Cup in Colombia, aiming to spotlight the inspiring journeys of several female football stars. Developed by global communications agency Edelman, this campaign centers on the personal stories of
The National Productivity Centre in Abuja has recently taken a significant step toward improving the economic landscape of Ondo State by training over 100 women and youths in digital marketing. Sponsored by the office of Senator Jide Ipinsagba, this initiative aims to introduce modern marketing
Logicloop's acquisition of the digital marketing mandate for The Party Cafe (TPC), a venture under Leo Ace Events Pvt. Ltd., is poised to revolutionize the event planning industry in India. Through strategic digitization and comprehensive service offerings, Logicloop seeks to make event
A recent survey by Digiday+ Research has revealed a notable shift in digital marketers' platform preferences, underscoring an increased interest in Pinterest for user-generated content (UGC) marketing. This marks a significant change as Pinterest now leads the field, surpassing X (formerly
South Eastern Regional College (SERC) has announced the introduction of free digital marketing courses under the government's Multiply scheme, funded by the UK Shared Prosperity Fund. This initiative aims to enhance numeracy and bolster confidence in mathematical skills across Northern
Digital marketing is poised for exponential growth, fundamentally altering how businesses engage with audiences and create effective campaigns. The ascendance of the internet and the widespread adoption of mobile devices have reshaped consumer behavior, offering unprecedented opportunities and
