In an ambitious move to transform hotel booking management, distribution, and marketing, Cloudbeds, a renowned hospitality management software platform, has entered into a strategic partnership with Mirai, a notable provider of hotel distribution solutions. This collaboration is set to bring
Publicis Groupe recently announced its acquisition of Mars United Commerce, the globally recognized largest independent commerce marketing company. This strategic integration is set to significantly bolster Publicis’ offerings in full-funnel marketing solutions, reinforcing the company’s focus as
Marketing is an ever-evolving landscape, and partnering with the right agency can be the catalyst for your business's growth. However, with myriad options available, how do you find the perfect fit? This article delves into some of the top marketing agencies renowned for their expertise, innovative
The manufacturing sector has traditionally been slower to embrace digital marketing compared to other industries, but recent trends indicate a dramatic shift. The acceleration of digital transformation within manufacturing is not just a response to prevailing technological advancements; it’s a
Marketing in the iGaming industry is a dynamic and challenging endeavor. To succeed, companies need to employ a balanced strategy that integrates various marketing tools. This article delves into three principal marketing strategies in the iGaming sector: influencer collaboration, affiliate
Digital marketing teams often operate in fragmented silos, each specializing in areas such as PPC, content marketing, and digital PR. This segmentation, however, does not align with how customers experience a brand's online presence. Customers interact with a brand seamlessly across various digital
