As a global leader in SEO, content marketing, and data analytics, Anastasia Braitsik has dedicated her career to understanding the intricate dance between content and algorithms. Fresh off a groundbreaking study that analyzed over 300,000 AI-cited URLs, she’s here to demystify the emerging world of
In a highly competitive digital landscape where a patient's search for a new dental provider almost invariably begins online, practices without a prominent digital footprint find themselves at a significant disadvantage. Ortho Marketing, a specialized agency with a long-standing presence in the
A single, out-of-context comment from a disgruntled customer, posted on a forgotten forum years ago, can now become the defining statement about a company overnight, presented as fact by the world’s most powerful search engine. This is not a hypothetical scenario; it is the new reality of online
The long-held belief that a handful of well-placed links from niche websites could guarantee a steady stream of organic traffic has been definitively rendered obsolete in the current digital landscape. The emergence of Google’s AI Overviews and sophisticated answer engines has fundamentally altered
We're joined today by Anastasia Braitsik, a global leader in SEO and data analytics, to demystify one of the most pressing topics in our field: the real impact of Core Web Vitals on AI-driven search. In our conversation, Anastasia will challenge the common assumption that faster is always better,
The very foundation of digital visibility is undergoing a seismic shift, compelling marketers to question the strategies that have guided them for over a decade. For years, the North Star was singular and unambiguous: achieve a high rank on Google’s search engine results page. This clear objective
