Let's dive into an engaging interview with Anastasia Braitsik, a global leader in SEO, content marketing, and data analytics. What are playable ads, and why are they becoming a core strategy for user acquisition in mobile gaming? Playable ads are interactive advertisements that allow users to
The increasing proliferation of mobile sports apps calls for an intricate evaluation of their programmatic advertising traffic quality. In March 2025, Pixalate, a leader in ad fraud protection and compliance analytics, released its findings on the top-ranked mobile sports apps in the Apple App
Mintegral, a leading player in the programmatic advertising landscape, has been making waves with its innovative solutions and impressive growth. In an insightful interview, Jeff Sue, the General Manager of Americas, sheds light on the company's journey, achievements, and future ambitions.
The mobile advertising market is experiencing a surge in growth as evolving technologies and shifting consumer behaviors reshape the digital landscape. According to a detailed report, the market is expected to grow at a compound annual growth rate (CAGR) of 15.3% from 2023 to 2030, reaching a
In today's digital age, the eCommerce landscape is rapidly evolving, and businesses must adapt to stay competitive. One of the most significant advancements in this sector is the development of mobile applications. Investing in a mobile app can provide eCommerce businesses with numerous
In today's fast-paced digital world, keeping up with the constant influx of information from various social media platforms, blogs, and websites can be overwhelming. Tapestry, an innovative mobile application, aims to streamline social media management by consolidating multiple feeds into a
