The festive season may provide free time for ourselves, in addition to all the busy moments and to those spent together with peers, family and friends. Enjoying some seasonal marketing overviews can prove both an instructional and a pleasant activity. Therefore let’s see what did the 2015 holiday s
We have seen in the first part of this article how digital video marketing works and which are the detailed elements that determine the final customer experience. Given this marketing method’s raising relevance for B2B commerce, video content marketing gains traction and its target widens. S
The online experience is all about speed and multi-source information: people open one page, then another, read a sentence here, watch a digital video there. Lots of data bits compete for our attention in the same time span, and which one will prevail is a seconds’ decision. What determines the a
