Noah Thwaite

Noah Thwaite

Demand Generation Expert
Noah Thwaite is a Marketing and Advertising expert. He explores the art and science of demand generation and offers readers a broad scope of topics, from the principles of advertising to lead generation and brand-to-demand strategies. Noah offers a holistic view of the strategies and tactics driving successful B2B marketing programs.
How Is United Neon Revolutionizing Outdoor Advertising?
Ads & Programmatic How Is United Neon Revolutionizing Outdoor Advertising?

A global leader in SEO, content marketing, and data analytics, Anastasia Braitsik is our Digital Marketing expert. In this interview, Anastasia will share insights on how United Neon has adapted to the rise of digital billboards, the role of data-driven strategies, the influence of research and

Court Rules AI-Created Works Ineligible for Copyright Protection in U.S.
AI & Data Analytics Court Rules AI-Created Works Ineligible for Copyright Protection in U.S.

The U.S. Court of Appeals for the District of Columbia Circuit issued a landmark ruling on March 18, dictating that works created solely by artificial intelligence (AI) without any human input are ineligible for copyright protection under U.S. law. This ruling underscores the principle that

Will AI-Powered Cold Email Tools Revolutionize Sales Outreach in 2025?
Content & Email Marketing Will AI-Powered Cold Email Tools Revolutionize Sales Outreach in 2025?

Artificial Intelligence (AI) is rapidly transforming multiple industries, and sales outreach is no exception. The advent of AI-powered cold email tools has revolutionized how businesses communicate with prospects, enhancing personalization, automation, and overall effectiveness. This article delves

Future-Proofing Email Marketing: Key Tech Essentials in 2025
Content & Email Marketing Future-Proofing Email Marketing: Key Tech Essentials in 2025

As 2025 unveils a dynamic digital landscape, email marketing stands as a crucial pillar for businesses aiming to engage with their audience effectively. Staying abreast of technological advancements is vital for marketers to outshine the competition and achieve their marketing objectives. Despite

How Can a Data-First Approach Drive Digital Transformation Success?
AI & Data Analytics How Can a Data-First Approach Drive Digital Transformation Success?

Digital transformation is redefining the way businesses operate, make decisions, and engage with customers. Modern organizations understand that at the heart of this transformation lies a critical asset: data. By adopting a data-first approach, companies can navigate the complex digital landscape

How Can Shopify Collabs Boost Your Sales Through Influencers?
SEO/SMM How Can Shopify Collabs Boost Your Sales Through Influencers?

In today's digital marketplace, standing out and attracting new buyers can be a daunting task for any Shopify merchant. Leveraging the influence of creators and influencers in an affiliate capacity offers an effective solution to reduce advertising costs while expanding your reach. This

AI and Human Writers: Collaborating on the Next Sci-Fi Masterpieces
AI & Data Analytics AI and Human Writers: Collaborating on the Next Sci-Fi Masterpieces

The realm of creative writing is experiencing a tectonic shift with the advent of Artificial Intelligence (AI). Particularly in the genre of science fiction, questions arise about AI's potential to match or even enhance the storytelling prowess of human authors. This article delves into the

AI Tools Transform Digital Advertising, Raise Control and Transparency
Content & Email Marketing AI Tools Transform Digital Advertising, Raise Control and Transparency

As digital advertising continues to evolve, the introduction of AI-powered ad buying and planning tools by major tech giants like Google, Meta, TikTok, Amazon, and Pinterest has begun to revolutionize the industry. These innovative tools are designed to automate nearly all aspects of ad campaigns,

Can AI Fix Brand Safety Challenges in Advertising Industry?
Ads & Programmatic Can AI Fix Brand Safety Challenges in Advertising Industry?

In an era where digital advertising is plagued by instances of ads appearing alongside inappropriate or explicit content, the issue of brand safety has never been more critical. Advertisers are increasingly concerned about the environments their messages inhabit, fearing that their ads might

Master Local SEO with Geo-Targeted Domains for Regional Success
Mobile Marketing Master Local SEO with Geo-Targeted Domains for Regional Success

Optimizing a business's online presence for local engagement and visibility is crucial in today's digital marketing landscape. With the increasing competition for attention on the internet, leveraging geo-targeted domains can provide a significant edge. Geo-targeted domains, which are web

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