In today's digital age, businesses are funneling substantial marketing budgets into online advertisements to attract and engage customers. However, there is a significant problem plaguing this investment: ad fraud. Ad fraud not only drains financial resources but also distorts performance data,
Anastasia Braitsik, a global leader in SEO, content marketing, and data analytics, is our Digital Marketing expert today. We'll discuss the recent partnership between L&G and Limited Space for a digital out-of-home (DOOH) expansion. We'll explore the origins of this partnership, the technologies
In an era where digital media consumption is at its peak, the landscape of advertising is undergoing significant transformations. Performance First Digital (PFD), a programmatic advertising agency based in New Orleans, has unveiled an advanced AI-driven ad-buying platform that promises to reshape
In this interview, we have Anastasia Braitsik, a global leader in SEO, content marketing, and data analytics, to discuss the Women in Out-of-Home Advertising Network (WOHAN) and its initiatives to empower women in Nigeria’s OOH advertising industry. We will cover WOHAN’s mission, strategies to
Adnami, a leader in high-impact digital advertising, has taken significant strides in enhancing programmatic advertising through the expansion of its curation services. This strategic move is designed to simplify the ad-buying process and offer more precise targeting. Leveraging Adnami's
A global leader in SEO, content marketing, and data analytics, Anastasia Braitsik is our Digital Marketing expert. In this interview, Anastasia will share insights on how United Neon has adapted to the rise of digital billboards, the role of data-driven strategies, the influence of research and
