Ads & Programmatic

Dubai's Mada Media Debuts OOH Advertising Portal
Ads & Programmatic Dubai's Mada Media Debuts OOH Advertising Portal

The fast-paced evolution of technology is continually reshaping the landscape of advertising, with Dubai taking significant strides. In a groundbreaking move to redefine out-of-home (OOH) advertising, Dubai's Mada Media has introduced an integrated digital platform that simplifies the process

Can Google Maintain Ad Dominance Amidst Economic Challenges?
Ads & Programmatic Can Google Maintain Ad Dominance Amidst Economic Challenges?

Google's recent earnings report from the first quarter has presented a picture of robust financial health, with advertising revenue surpassing expectations. Despite facing significant macroeconomic headwinds and navigating heightened regulatory scrutiny, Google's performance underscores

WeAre8 Partners With Magnite to Launch Programmatic Advertising
Ads & Programmatic WeAre8 Partners With Magnite to Launch Programmatic Advertising

Anastasia Braitsik, a global leader in SEO, content marketing, and data analytics, offers her insight into the evolving landscape of digital advertising. With her extensive expertise, Anastasia delves into the innovative collaboration between WeAre8 and Magnite and discusses the broader

Captivate Partners with VIOOH to Expand DOOH Reach in North America
Ads & Programmatic Captivate Partners with VIOOH to Expand DOOH Reach in North America

Today, we're bringing you insights from Anastasia Braitsik, a global leader in SEO, content marketing, and data analytics. With an impressive track record in the digital marketing sphere, Anastasia will shed light on the exciting new partnership between Captivate and VIOOH, which aims to

Ad Fraud Detection in 2025: Proactive AI and Multilayered Security
Ads & Programmatic Ad Fraud Detection in 2025: Proactive AI and Multilayered Security

Digital advertising is a constantly evolving field, and Anastasia Braitsik, a global leader in SEO, content marketing, and data analytics, is at the forefront of these changes. With advancements in technology, we now face sophisticated methods of combating ad fraud. Anastasia shares her insights

Luxury OOH Advertising Shifts from Prestige to Emotional Engagement
Ads & Programmatic Luxury OOH Advertising Shifts from Prestige to Emotional Engagement

Anastasia Braitsik is a renowned figure in SEO, content marketing, and data analytics, bringing invaluable expertise in digital marketing. Today, we delve into the evolving landscape of luxury out-of-home (OOH) advertising and explore how brands are leveraging technology, creativity, and data to

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